Strategic Brand Growth & Market Expansion

My Work and Projects

Real challenges. Measurable results.

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100 Cold Emails. 7 Brand Activations.

Challenge

Expand rankingCoach's reach across 6 markets (DE, ES, IT, FR, NL and EN) without increasing paid media budget.

What I Did

Designed the complete brand identity, website, 3 digital products and a co-marketing model with Mi Parky, then boosted one Instagram post to generate 137 leads at $0.58 CPL, and built Mia, an AI sales agent on ManyChat to handle the volume automatically.

Built a Brand from scratch. Grew it into a system serving 5+ countries.

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137

Leads from € 80

ROAS

9.5x

€0.58

cost per lead

+7

Countries reached

See full case study ->

What Colleagues Say

Words from people who've seen it firsthand.

"She's a rockstar!! She's a great communicator, quickly understands shared goals, and knows how to turn ideas into partnerships that truly add value. We worked together on webinars and guest posts — everything was always smooth and well organised. She's a true professional and someone who genuinely adds value."

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Isa Delgado Vázquez

Int. Marketing Manager · Benchmark Email

"Melissa possesses a talent for consistently improving our marketing strategies, resulting in significant performance enhancements and outstanding results. Her ability to collaborate effectively, deliver results, and drive marketing excellence is admirable. It has been a pleasure to work with her for the past 5 years."

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"Her standard is genuinely something the whole team looks up to."

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Brand Manager · rankingCoach

Head of Marketing · rankingCoach

Cristiana Carrilho

Marina Jaén

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Contact Me

I'm currently open to new opportunities, full-time roles and select consulting engagements. Based in Frankfurt am Main, available globally.